Slacky The Holiday Boy is once again on his monthly two-week break, so it falls to us to try to amuse you on a Saturday morning with an image of some sort. Unfortunately very little funny is happening in Scottish politics, so all we’ve got is this.
We are, as always, absolutely enthralled at the prospect of discovering from James Kelly what our vile secret masterplan has been over the last 18 months.
Wings just can’t seem to stop breaking traffic records these days.
Despite having considerably fewer posts (46 to March’s 69), April saw the highest number of unique visitors to the site in close to three years. And that’s even more remarkable when you consider how hard just about everyone is trying to stop them.
Our always-alert readers will probably have noticed that Nicola Sturgeon’s constant catchphrase this week has been how Yes supporters still need to “build the case for independence”, rather than actually do anything to achieve it.
But the thing is, she’s the leader of the SNP. Building the case for independence is literally her job, and she’s now been doing it for six and a half years. So how much progress have we made?
There’s a strange new affliction affecting the SNP: fear of figures.
Now, we should say that we don’t believe for even a second that the SNP has actually had 10,000 new members in the last two days. It’s ridiculous to the point of insulting. But purely for the sake of argument, let’s imagine it was true.
After this morning’s mini stats post, quite a few people have asked in the comments if there’s any means of comparison between Wings and mainstream media outlets. And the shortest answer is no. The Scottish press is terribly coy about its online readership, offering almost nothing by way of verified figures.
(For a meaningful comparison it would also be necessary to separate out their politics coverage from general news, sport and everything else, which they’ve never done.)
But what used to be possible was at least comparing their print sales, via the Audit Bureau of Circulation (ABC) figures that newspapers published monthly (for national media) or six-monthly (for supposedly “regional” papers like the Herald and Scotsman), which we kept a record of in our Reference section.
When we went to look at the page today we noticed we hadn’t updated it in just over a year, and figured it could do with a dusting and sprucing. But we were in for a surprise.
We’d been wondering why our traffic was so crazy high that we’d already smashed last month’s four-year record to bits with a full week of February still to go.
Two weeks ago a Wings scoop caused quite a furore to erupt around the SNP’s ham-fisted and corruptly-motivated attempts to increase BAME and disabled representation at this year’s Holyrood election.
We’ve always been opposed to what were until recently known as “quotas”, and prior to that “positive discrimination”, but have now been cunningly rebranded as “diversity and inclusion” because that’s a much more difficult thing to say you object to.
It’s easy to make an honourable-sounding case against any form of “discrimination”, because decent and civilised people are taught to automatically think of discrimination as a bad thing, even if you put “positive” in front of it.
So the word “quotas” was adopted to move the concept from a pejorative term to a neutral noun – objecting to “quotas” doesn’t sound intolerant, any more than objecting to (say) “procedures” does. So that’s fine, because you can still discuss it like adults without too much unpleasantness.
But those pushing the agenda got smarter still by changing the name again. If you say you object to “diversity and inclusion”, you sound like a monster and a racist, because diversity and inclusion are plainly good things – no decent person wants to live in a monoculture, or to exclude anybody from society – and so the debate is immediately drowned out by self-righteous tossers screaming “BIGOT!” and “NAZI!” at everyone.
And yet in the context of social policy the three phrases mean the exact same thing. They’re all systems for overriding raw democracy so as to increase the representation of selected groups at the expense of other groups, for one reason or another.
(Sometimes it’s ostensibly just penance for historical wrongs, while at other times it’s supposedly for economic benefits, and so on.)
And while the proponents of those systems will openly argue that the only group being disadvantaged is straight white men so it’s all fine (because nobody likes straight white men and anyone standing up for them can be easily dismissed as a “gammon” for lots of woke points and Twitter likes), it isn’t even remotely close to the truth.
Because in “diversity and inclusion”, some groups are a lot more included than others.
There’s still a day and a half of January 2021 to go, but it’s already been the busiest month for traffic on Wings Over Scotland in several years, despite endless claims from detractors (both Unionists and Pete Wishart types) that we’re in tragic decline.
And since Saturday afternoons are the one quiet moment we get these days – and it’s not like we can go out for a nice walk in the sunshine or have a potter round the shops – we thought we’d take a deeper look into the stats.
In 2014, it was women who stopped Scotland becoming independent.
But it was still a man’s fault, of course. Those of us who were around at the time, while many of the SNP’s earnest young activists of today were still squeezing their spots, will recall a multitude of media articles on how it was apparently the fairer sex’s personal antipathy to Alex Salmond that was responsible for the No camp’s victory.
And who knows, maybe that was true and maybe it wasn’t. We have no idea. But what we do know is that you can’t have it both ways.
sam on A Long Hard Think: “Maybe if I ask Rev Stu he might remove Beggan’s threat of my rape as well? Or Beggan might ask.” Sep 12, 22:06
sam on A Long Hard Think: “I see the Rev has deleted Beggan’s abusive threat of rape to Marie.” Sep 12, 22:02
Insider on A Long Hard Think: “James says: “it is truly astonishing how ‘someone’ can occupy so much physical space while contributing absolutely nothing of intellectual…” Sep 12, 21:24
robertkknight on A Long Hard Think: “Prick 1 and Prick 2 tag-teaming. What a novel approach to discourse. BTL contaminated by the usual suspects.” Sep 12, 20:54
Mark Beggan on A Long Hard Think: “Interesting. There’s a village on the east coast of Scotland where the buildings all have unique red roof tiles that…” Sep 12, 19:52
Hatey McHateface on A Long Hard Think: ““Why would they come to Scotland” Because their ancestors came from Scotland. “such a shithole as you constantly try to…” Sep 12, 19:21
Hatey McHateface on A Long Hard Think: “Near ten hours for that one, twathater. Please tell us it took you nine and a half hours to clean…” Sep 12, 18:59
Dan on A Long Hard Think: “Why would they come to Scotland if it is such a shithole as you constantly try to point out. Why…” Sep 12, 18:55
James on A Long Hard Think: “Young Lochinvar is adept at educating Scots regarding their own history, much of which has been airbrushed out of existence…” Sep 12, 18:53
Hatey McHateface on A Long Hard Think: “Sure you’re Scottish, sam? Back when I was a loon, clyping was beyond the pale. The one unforgivable that marked…” Sep 12, 18:47
Dan on A Long Hard Think: “The issue with that is covered in this post. https://wingsoverscotland.com/a-long-hard-think/#comment-3445700 Totes win for the corrputed cunts when they simply remove…” Sep 12, 18:47
Hatey McHateface on A Long Hard Think: ““I think a Unified Ireland is coming” Then you must also think a million or so Ulster Unionists are coming…” Sep 12, 18:34
Hatey McHateface on A Long Hard Think: “Fa’s the James that posts “Prick”? His posts gie readers muckle mair time tae hae a life.” Sep 12, 18:25
twathater on A Long Hard Think: “And as usual Arsehole Main deliberately misses the point of my comment , as a member of the 77th brigade…” Sep 12, 18:15
Stuart Swanston on A Long Hard Think: “If enough of us keep libelling Nicola Sturgeon as a person who has handled stolen goods and when informed by…” Sep 12, 17:32
Mark Beggan on A Long Hard Think: “Maybe they will rape you instead.” Sep 12, 17:08
Mark Beggan on A Long Hard Think: “72 million! The war chest is full. Let battle commence. No quarter asked No quarter given. Let’s; Make Scotland Normal…” Sep 12, 17:04
sam on A Long Hard Think: “The documents reportedly included information on torture:physical and psychological torture was employed against suspected Mau Mau members and sympathisers. There…” Sep 12, 16:39
James on A Long Hard Think: “See, Jockos; it’s all yer own fault. So sing the “all day, every day” unionists. Dealing with a hollow, insulting…” Sep 12, 16:36
SJB on A Long Hard Think: “And the brutal Mau Mau murders of white farmers and their families in Kenya at that time” Sep 12, 15:14
Captain Caveman on A Long Hard Think: “‘Ferries procurement’ comes to mind. Well, if your entire government – and bloated Civil Service – is filled to the…” Sep 12, 14:32
Marie on A Long Hard Think: “@chas 11.41am – 300 years is nothing. Absolutely nothing. And yes, the colonial authorities did destroy documentation relating to their…” Sep 12, 14:28
Fearghas MacFhionnlaigh on A Long Hard Think: “Many thanks to Prof Alf Baird for this presentation: THE COST OF COLONIALISM (5 Sept 2026) www.youtube.com/watch?v=jnfqeZr-2fU” Sep 12, 14:24
100%Yes on A Long Hard Think: “Please have a look at the link below, your be amazed at the shit that’s happening in Scotland. https://www.isp.scot/september-5th-september-11th-2026/” Sep 12, 13:47
Knuckle_Heid on A Long Hard Think: “Kind of related to Stu’s headline story – on 14th of July (almost two months ago) David Hendry & Sean…” Sep 12, 12:35
Knuckle_Heid on A Long Hard Think: “Very interesting Willie, I read Robin McAlpines articles about the Standards Commission / Fiona Higgins case and was appalled at…” Sep 12, 12:28
Alf Baird on A Long Hard Think: ““There really are jobs that take years, even decades, of experience to master” That’s a valid point, Hatey. ‘Ferries procurement’…” Sep 12, 12:00
Confused on A Long Hard Think: “everyone else is doing it, why don’t we https://www.telegraph.co.uk/world-news/2026/09/12/trump-united-ireland-would-be-a-great-thing/ trump, at the very least, doesn’t give a fuck about england.…” Sep 12, 11:53
willie on A Long Hard Think: “Interesting how on his visit to Ireland that President Trump said he thought a united Ireland would be a good…” Sep 12, 11:45
