Wings Over Scotland

(Data.)

Something that Professor John Curtice said in an extensive and fair review of our second Panelbase poll today gave us some cause for thought.

It’s hardly a secret that the No campaign has spent just about every waking hour of its existence frantically trying to turn the referendum into one on the SNP and Alex Salmond in particular (despite the seemingly counter-productive nature of the tactic).

For all they’re worth, they try to present independence as being a proxy for a single political party, when in fact it’s the exact opposite – an attempt to restore Scotland to a meaningful democracy, rather than the stagnant one-party (Labour) state it’s been at every UK general election for the last 60 years.

And when we read Prof. Curtice’s article, it dawned on us that we now had the tools and the ammunition to blow that particular smear apart once and for all.

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The last of our poll data releases yesterday highlighted perhaps the biggest factor in deciding the outcome of the independence referendum – the views of the undecided. Cross-referencing those yet to make up their minds with the other questions in our survey tells us much about the arguments that will win or lose the vote.

So just before we make the full data tables available for any old Tom, Dick and Harry to peruse, here’s an exclusive early sight for the people who paid to make it happen.

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For our final instalment of poll data, we’re going to look at two groups of results that at first don’t appear to be connected, but which are more linked than you might imagine.

We’ll do the housekeeping first, to build the tension a bit. No skipping ahead.

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Both of our polls so far have been far less concerned with HOW people intend to vote in the independence referendum, and much more concerned with the WHY. So in the second one, we decided to have a bit of a dig around in their reasons, see what it was they really wanted, and what might change their minds.

We had no idea what to expect, but our respondents still managed to surprise us.

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In our previous poll, we discovered that the public overwhelmingly thought its politicians were a bunch of liars. Not a single one of them scored a net positive trust rating for truthfulness, although Alex Salmond and Nicola Sturgeon had the small consolation of being well out in front of the competition as the least distrusted.

We felt a little bit sorry for the nation’s elected representatives, so we thought we’d give them a better chance this time around.

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Alert readers will recall that earlier today we revealed the answers to the first 10 questions we asked the Scottish public about their views on various topics not directly related to the independence referendum, just because we were asking them about stuff anyway and it seemed like a good idea.

Here, in a surprise twist, are the other 10.

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As we were compiling our second poll, it struck us that it provided an opportunity to find out a lot of things about the Scottish public at once, that weren’t necessarily directly related to the referendum.

Politicians and newspapers routinely make all sorts of claims about what the public’s attitude to various issues are, but whenever we Google for polling data backing up those assertions it’s very thin on the ground, especially for Scotland specifically.

So as usual, we just went ahead and did it ourselves.

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As readers will know because we always go on about it, we’re not very fussed about straight Yes/No polls this far out from the vote. We want to get right under the Scottish electorate’s skin, so for our second crowd-funded poll (as with the previous one) we asked for their opinion on all sorts of other stuff too.

But the media is boring and only cares about the simple bits. Headlines first, then.

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SHOULD SCOTLAND BE AN INDEPENDENT COUNTRY?

Yes 35%
No 43%
Undecided 20%

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Just an eight-point gap, which remains unchanged if you only include people who are at least 8/10 likely to vote – the numbers in that scenario move to Y37-N45-DK17. With the white paper still unpublished and 11 months to go, the Yes side needs a mere 4% swing to close the gap completely.

But that’s just about the least interesting stat in our poll.

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The data from our second Panelbase poll will be released tomorrow in six instalments, starting at 8am and then arriving at two-hourly intervals. (That’s what we’ve instructed WordPress to do anyway. We have no idea what its attitude towards Greenwich Mean Time is, so it could actually be 8am, 7am or 9am. But whichever one it turns out to be, the other ones will be two hours afterwards.)

We’re telling you this now because we’re having the DAY OFF. It’s our BIRTHDAY.

We’re going to be in a frenzy of activity today writing posts for tomorrow, when we’ll be releasing the data from our second Scottish opinion poll. So things will be a little quiet until then – we suggest taking a few minutes to have a scroll down the page and catch up with anything you might have missed during the week.

First, though, if you didn’t catch The World At One on BBC Radio 4 yesterday, you might want to have a listen to this short interview it conducted with the First Minister.

Anyone tuned into the state broadcaster’s TV or radio current-affairs output couldn’t have failed to pick up the theme – programme after programme invited Mr Salmond on, and then demanded he credit the UK government for saving the Grangemouth petrochemical plant from closure, despite its involvement having been minimal.

(Curiously, non-BBC sources didn’t press the same angle.)

We were pleased to note that the FM adopted the more combative style he’s deployed with interviewers recently (also seen on last Sunday’s Andrew Marr Show), slapping down Edward Stourton in a polite but stinging manner we suspect might be getting increasing amounts of use over the next few months.

As all the cool, good-looking people who follow us on Twitter will already know, the results of our second crowd-funded poll are in. The data tables only arrived around teatime, so we won’t be publishing anything until Sunday, because we have to analyse a great big mountain of info, write some posts about it and get those posts cleared by Panelbase, all of which takes a wee while.

But allow us to offer you the odd little teaser snippet.

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